BPM Mag Interview with DJ Sasha

Sasha came into being during the era of Manchester’s iconic Hacienda days. Pioneering the Northern Soul sound and jumping head first into the Acid House movement, Sasha transformed The DJ Life as we know it today with a relentless progressive grace and a partner-in-crime-called Digweed. One would think the man who gave Renaissance Recordings gold status and Global Underground it’s 90’s cool would be too big to tweet ,but that’s exactly where our banter kicks off, after catching wind of a live Twitter interview with one of Ibiza’s well known bloggers the day before we chat.
‘It was pretty good, I’d never done an online interview like that before- the interview (by @Blogibiza) was for Pacha magazine, which is published annually each season in Ibiza. -I’m booked to play several times there this summer.’ Does he like being on top of new marketing and communication trends? ‘I was a bit slow on the upstart to get involved with some of these social networking channels to be honest, I thought it was a lot of people telling everyone lots of trivial things about themselves, and was kind of mundane, but I’ve found it to be a really great way to communicate directly with fans- I can tell them what I’m up to, what I’m listening to- and what I’m eating every now then. ’ [laughs]
A big Football fan, Sasha’s tour to South Africa in July coincides with the final week of the World Cup and he’s keen to get involved and catch a few games while he’s here. I teasingly ask about England’s performance in the Finals so far and he’s quick to jump into a well-opinioned discussion about the team and various players. ‘Well, I hope they can get their heads together in the next game and click; it would be great to see England still in the running while I’m out there. Really great that I got booked to play in SA over the World Cup- I’m excited to come and be part of it!’
Sasha’s last album, Involver Volume 2 on Global Underground came out in 2008 and the dance world is undoubtedly waiting with bated breath to see in which direction he’ll lead the dance culture heathen next. ‘Yes, I’ve been making new tracks and have a load of new music that I’ve already been playing out at the clubs and festivals… so good news; I’ll have lots of fresh stuff to play out in SA. In terms of releasing an album, I’m not sure when or whether it’ll be full of big, banging club tracks or something a little different, we’ll see…’
Sasha has always been a purveyor of progressive dance and has stood by the darker European house sound from early on in his career. ‘It’s important to believe in your sound. Over the years I’ve trained my ear and honed a certain musical taste.’ His reputation with the older dance heads to this affect is unwavering, although recent years have seen him indulge a more housey tip with elements of electro, breaks; essentially breaking out of his ‘proggy’ pigeonhole, inspired by the likes of, Leftfield, UNKLE, BT and more recently James Holden, Tiefschwartz and Swayzak.
Having discovered the likes of BT and James Zabiela, I ask how it is he has such an eye for spotting talent, his management agency Excession is one of the biggest in the world today and manages a top selection of electronic music artists. ‘I don’t know, I suppose they had some kind of X factor or wanderlust; James was so full of energy and so driven, both by the music and how to make it. There are a lot of good dj’s, but they need to have that hunger and desire, be able to make the leap from being a bedroom dj to playing in front of 5000 people. Also, not everyone is cut out for the party lifestyle. There’s a lot of pressure, long nights and of course, a lot of time spent on your own away from home.’
Although notoriously shy about his personal life, I ask how he’s got on, living the ultimate party lifestyle? ‘I’m married and have a little boy, yes you definitely need a strong woman to handle and understand the pressures of this career and I definitely have a one behind me. Over the years I’ve lived quite a nomadic lifestyle- between London, New York, Amsterdam for a bit as well and many airports feel like homes at times. I still have an apartment in New York but I’ve settled in London now.’
To wrap up, I ask what he’s up to this weekend, as you do.. ‘I’m playing at Glastonbury festival this weekend; we’re doing a special Vortech Lighting Show, which I’m really excited about! I only hope that everyone comes to check it out and are not holed up in a pub somewhere, drinking beer and watching the World Cup!





You originally went to New York to study contemporary dance- have you always had an interest in dancing itself, and how did this lead you to electronic music?
There’s always an energetic stirring on the underground when news of a rare pilgrimage home from Troydon starts making the rounds. House heads clamour to shake their hips to his infectious house vibe and pay their respects to the Dj and Producer who traded the City of Gold for the Big Apple several years ago. His 2010 return is no different, so we thought a catch up was due. Here’s Troydon on his latest move- to the City of Angels no less; making music with Diplo and Switch and Die Antwoord!
There’s only one question I can ask Erick Morillo when I finally get him on the line, ‘Dude, you are living the dream- how does it feel?’ It’s taken two days and two trips to Defected HQ to get him on the phone; ‘It’s his first day in Ibiza and he’s on his yacht- with some girls,’ -and he basically can’t get to the phone- or so his people tell the Defected people, who tell me. Villa’s, yacht’s and shiny disco balls; man, its tough being at the top!